Insights
Cultural Insight Development
Competitive Marketing Audits
Category & Genre Research
Brand & Franchise Analysis
Social Listening
Trend Reporting
Strategy
Audience Development
Brand Positioning
Creative Ideation
Content and Platform Strategy
Social Approach
Go to Market Planning
Activation
Big Idea & Supporting Tactics
Campaign Management
Partnerships & Collabs
Social Content Production
Community Management
Talent Partnerships
RECENT TREND ARTICLES
Dec 5, 2025
An Entertainment Win for Black Friday
A 99% Off Sale of the World's Wildest Items, Every 12 Minutes
Dec 2, 2025
Is Your Brief Too Serious?
Is Your Brief Too Serious? The Marty Supreme Campaign Thinks So.
Nov 13, 2025
The Gospel According to Rosalía
The Marketing Artistry Behind Rosalía's Ambitious Rollout for New Album, LUX.
Nov 3, 2025
On Halloween, life imitates art
On Halloween, the Pop Culture Moments That Mattered Are on Full Display
Oct 10, 2025
It’s an iOS 26 World Now
5 Creative Opportunities With iOS 26 for Marketing Entertainment
Sep 25, 2025
Fifty-One Twenty by Ten Eighty
When standing out means being the tiniest
Sep 11, 2025
Brontë, But Make It Brat
The teaser campaign for Emerald Fennell’s Wuthering Heights proves that outrage is the marketing plan.
Aug 25, 2025
In the Digital Era, What Does a "Spoiler" Spoil?
To spoil or not to spoil.
Aug 11, 2025
When Media Formats Collide
The Rise of New Transmedia Content Approaches
OUR LEADERSHIP TEAM
founder / CEO
partner / CMO
Steven has led film, TV and theatrical marketing campaigns at HBO, IFC Films, and Scott Rudin Productions. His work has included culture-defining hits such as Succession, Euphoria, Westworld, Game of Thrones, House of the Dragon, The Social Network, and The Book of Mormon on Broadway.
DIRECTOR Of Marketing
Francesca brings creative and digital marketing expertise from A24, HBO Max, and United Talent Agency. Her work spans theatrical hits like Warfare, indie gems like Sorry, Baby and Parthenope, and iconic HBO series like The Penguin, Euphoria, Westworld, and Curb Your Enthusiasm.
